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Do You Know Enough About Google Penguin 4.0?

Google Penguin 4.0 may have really gotten the crowd lately. What is Google Penguin 4.0 really about? Will this affect your life? Well, you need to read the next few parts of this article if you want to know more.

DEFINITION OF GOOGLE PENGUIN UPDATE

You are reading this far because you probably want to know what is really Google Penguin 4.0. Google Penguin 4.0 is an application or program that is designed to meet specific purposes. One is to combat against link tactics and another is to monitor the quality of links to websites.

Way back April of 2012, the update was started to be released. As can be expected, that event made immediate wavelets into the digital industry. The websites that did not work based on the rules of Google were immediately blotted out of search engine results pages. There were even those websites that did receive manual actions.

Since then, Google Penguin 4.0 has been updated from time to time. And each and every time there is an update, changes in search engine results pages transpire. And despite the fact that there could a lot of people and organizations that do not really favor this kind of update, the main purpose of Google Penguin 4.0 is to do good and proliferate benefits. It is doing its job in order to run marketing in the right way. And on the side of the websites that are not disobeying the rules, Google Penguin 4.0 is just something that deserves a warm welcome. These are the websites that are not cheating in their online marketing activities.

WHAT IS THE ADVANTAGE OF GOOGLE PENGUIN 4.0 OVER THE OTHER UPDATES?

Well, there are a lot of other updates released aside from the Google Penguin 4.0. Maybe you are wondering what advantage can the Google Penguin 4.0 offer above the rest of the other updates that have ever been released. Well, Google Penguin 4.0 has a real-time update and that is one thing missing from the other updates. This means that part of the Penguin will always be on and waking. Due to that, it can make the updates in real time.

This is considered to be a good news to the digital marketing community, of course. What could be the reason why? It is because up to now, there are still many spammy tactics. Although many deny it, there are really a great number of evidences that prove spammy tactics are still in existence. And that is the main cause for the creation and advent of Google Penguin 4.0.